Marush bakery shop
Study Case

Marush Sweets Bakery

Before the redesign, Marush Sweets’ existing website faced numerous UI and UX challenges. The interface was outdated, lacking visual appeal and consistency, which made navigation confusing for users. Additionally, the website wasn’t responsive, leading to poor performance on mobile devices. Key functionalities were not working effectively, causing frustration for both customers and administrators, ultimately affecting the overall user experience.

Work

UX Research Sitemap Wireframing Landing page Component library Mobile Application Design

Client

Marush bakery shop

Status

✔️ Design done

Team

Product owner Product Designer Development team

The Problem

Marush Sweets, a popular bakery shop in Armenia, had an existing website that faced numerous UI and UX challenges. The website was outdated, not responsive, and lacked a cohesive design, making it difficult for users to navigate, place orders, and engage with the brand. Additionally, it wasn’t optimized for mobile devices, which limited its accessibility and overall performance. These issues led to a poor user experience, affecting customer satisfaction and online sales.

The Solution

To address these challenges, I redesigned Marush Sweets’ website and developed mobile applications for both iOS and Android. The goal was to create a responsive, user-friendly platform that reflects the brand’s identity while providing a seamless experience across all devices. The website was restructured with an intuitive layout, improved navigation, and visually appealing design elements that highlight the bakery’s products. For the mobile applications, I focused on simplicity and ease of use, ensuring that customers can quickly browse the menu, place orders, and track deliveries with minimal effort. Key features include smooth transitions, optimized performance, and a consistent design language across web and mobile platforms. This redesign not only enhanced the overall user experience but also improved customer engagement and boosted online sales for Marush Sweets.

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